Concept: REI Co-op
A concept rebrand for REI Co-op. The evergreen mark is cut into the wordmark itself, and the type is condensed and angular to read as well on a building as on the back of a bag.
- Concept
- Brand identity, logo, typography
A concept rebrand for REI Co-op. The evergreen mark is cut into the wordmark itself, and the type is condensed and angular to read as well on a building as on the back of a bag.
